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4-Learning, Strategy and Corporate Culture

Action Learning, Strategy and Corporate Culture

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Strategy Versus Tactics

Strategic issues relate to the long-term, difficult-to-change elements of a business that create competitive advantage. They are elements that competitors cannot quickly duplicate. Action Learning is a strategic tool because it changes corporate culture.

It encourages people to examine the mental models of the current culture as well as their own assumptions, prejudices, beliefs and mental models. As this re-examination migrates through the organization, it allows for the possibility of creating new models and beliefs that are more consistent with the current environment, more productive and more conducive to company survival.

Corporate Culture

Corporate culture is usually the most strategic of these elements. It is notoriously resistant to change, particularly in larger organizations. Attitudes, policies, practices and behaviors are unconsciously interwoven into the daily patterns of employees. Many companies find success with approaches to business that suits a particular time and technology. Then, when external conditions change they cannot cope because the culture perpetuates the original formula.

When changes are made in some areas, the mental models in surrounding functions and areas find reasons to resist. Such changes are often temporary as the pervasive influence of culture restores things to fit the original mental models.

Ford Motor Company during the 1930s and 1940s is the most well-know example of this. The problems at Ford during this period were generally blamed on the founder and his peculiar personality.

Ford Assembly Line, circa 1913      Battle of Overpass, River Rouge, 1937

 

The author worked at Ford in the late 1960's, nearly two decades after Henry Ford's death and there were still many counter-productive attitudes and policies still in place. The corporate culture originated by Henry Ford I outlived him by at least several decades. The same phenomena affects the other Detroit automotive companies and is largely responsible for their present troubles.

When it comes to cultural change, the only certain things are uncertainty, inertia and difficulty. This is the least understood and most troublesome aspect of a Lean implementation.

Action Learning Topics

0-Introduction

1-Fundamentals of Action Learning (I)
2-Fundamentals of Action Learning (II)
3-Conducting The Project
4-Learning, Strategy and Corporate Culture
5-AL,  Kaizen & Lean Operations
6-AL Case Study- Telecom Service Installation
7-AL Example-Computers
Download AL Articles

References

Dilworth, Robert L., Performance Improvement Quarterly, 1998, Volume 11, Number 1, pp. 28-43.

Lee, Quarterman, Strategos Website, 2001, Is The Kaizen Blitz Right For You, http://www.strategosinc.com/kaizen_blitz.htm

Pedler, M. (1991). Action learning in practice. Vermont: Gower Publishing Company.

Revans, R. (1983). ABC of action learning. Kent, England: Chartwell-Bratt Ltd.

Revans, R. (1971). Developing effective managers. New York: Praeger Publishers.

Wikipedia, 2008, Action Learning, http://en.wikipedia.org/wiki/Action_learning.

Weinstein, K. (1995). Action learning: A journey in discovery and development. London: Harper Collins Publishers.

(c) Strategos, Inc., 12 AUG 08

 

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